Bluestone PIM Marketplace
Campaign Management
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Summary
The campaign management service is a service that lets you easily manage all campaigns that you will need to have in your digital commerce. Setup of campaigns with periods, products, customers, prices and voucher codes are covered.
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Description
Use our campaign feature to easy handle all campaign setup. Campaigns can be defined as time-limited messages and\or deals that you want to communicate to you customers. Campaigns have two main dimensions
- Message\presentation - the visible content that represents a campaign - eg. texts, badges, banners etc.
- Products and product pricing - support override\discount pricing for a given set of products
(Customer dimension - possible to create customer specific campaigns - customer agreement profile specific)
Banner is primarily a feature related to front-end presentation layer. It enables creating and administration of banners that can be used by front-end channels.
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